The "Executive" model created a new niche in the Australian car market . Leyland Australia , recognizing that a long wheelbase luxury model would still be some years away , decided to create a model above the oppositions short wheel base luxury packs , yet based on their SWB car . In comparison - this strategy placed the "Executive" above the SWB "Ford Fairmont" yet below the LWB "Ford Fairlane" and in a market area on its own . Although the opposition were to eventually respond to the Executive in the years to come - Leyland created the market with this model . The "Executive car market" still survives in Australia and is now one of the most fought over markets with all manufacturers producing models in this area . Since the P76 , the model name "Executive" has been cloned by Holden , Nissan , Mitsubishi in their attempts to dominate this sought after area .

The Executive shares the external body and chrome fittings with the "Super" model , with the addition of rubber "bump" strips on the front and rear bumpers and the center grill badge has a red edge line where the super has a black background . Available only in V8 t-bar automatic form and with most everything fitted as standard , factory air-conditioning was one of the few build option available .

Executives has power steering fitted as standard and reclining cloth covered seats . Luxury "cut-pile" carpet was placed on the floor , Features included - rear map lights that could be individually controlled , lights under the arm rests that illuminated the curb when the door was opened and the first "door ajar" light system in this class of car . Like the "Super" the front sun-visiors were recessed in to a padded enclosure (a first for a Aust car ) . Sound proofing was nearly doubled from the Super , with thicker proofing under the carpets and in areas like the engine bay walls . Boot and under bonnet lights were also provided . Map pockets were fitted to the back of the front seats and the boot was carpeted

Executive cloth trim , Patterened in small circles this cloth is similar to material used in the later "minis" but with larger circles . Available in all P76 interior colors , this particular "stark white" color is unusual and appears to have been fitted only to very late build cars , NZ cars and (in vynal) the force 7 coupes . Black and blue interior cars did have a "stark white" headlining